New AIDA Smart TV App
As the first cruise line in Germany, AIDA Cruises will be releasing an app for Smart TVs. Starting on January 17, 2014, this can be downloaded for free in the Samsung App Store.
After the rapid proliferation of smartphones, Smart TV is the next digital trend in Germany. Carsten Fetzer, Director of E-Commerce, says, “I believe that the use of Smart TVs will increase even further. This will allow us to give a continuously rising number of Smart TV users the opportunity to get to know AIDA cruises and to get inspired for their next vacations.”
In addition to a variety of information on AIDA cruises, the AIDA Smart TV App also offers an extensive media library with several videos on the ships and destinations. And formats like “AIDA Voyage TV” can stir a love of travel in viewers as they sit in their living rooms. More information can be found at www.aida.de/smarttv.
AIDA Cruises receives German Fairness Award 2014
The Rostock cruise line AIDA Cruises has received the German Fairness Award 2014.
In collaboration with the news channel n-tv, the German Institute for Service Quality conducted a survey with over 40,000 consumers on the subject of fairness. The survey centered on e.g. ... [more]
AIDA Cruises: Michael Ungerer and Dr. Monika Griefahn receive 2014 B.A.U.M. Environmental Award
On Monday, September 29, 2014, AIDA President Michael Ungerer and Dr. Monika Griefahn, Chief Sustainability Officer for AIDA Cruises, received the renowned B.A.U.M. Environmental Award in the category “large companies.” The ceremony took place in Hamburg as part of the annual ... [more]
AIDA Cruises: Dr. Gregor Brendel appointed new SVP Hotel Operations & Guest Experience
As of October 1, 2014, Dr. Gregor Brendel (46) will be reinforcing the AIDA Cruises leadership team as the new Senior Vice President Hotel Operations & Guest Experience. In his new position with the cruise line Dr. Brendel will be responsible for the entire hotel and service ... [more]