Main content
AIDA: Number of Facebook Fans reaches Half a Million
Rostock, 29. May 2013
On May 29, 2013, AIDA Cruises welcomed the 500,000th fan on the AIDA Facebook page. With this figure the cruise line is on the top rung in the German tourism industry. AIDA started its presence in the social network Facebook in July 2009. Since then, its fan base has continuously grown.
To celebrate the half-million mark, AIDA started many initiatives involving its social networks. Cakes will be offered on all ten AIDA ships. Crew members are sending video messages from the ships to the AIDA fan community, and the company is offering attractive competitions. In addition to Facebook, AIDA also uses Google+, Twitter, YouTube, Pinterest, and the company’s own online community AIDA Weblounge at www.aida-weblounge.de to actively communicate with its guests and fans.
“Direct contact with our fans is important to us. We are there for them 365 days a year to answer their questions. The fact that we have 500,000 ‘Likes’ shows that our guests like to use this service,” says the Director of E-Commerce Carsten Fetzer.
The Facebook fan page not only offers a lot of information for cruisers and a practical cruise search function, but also the opportunity for an exchange. You can find more information at www.aida.de/aidacommunity.
23. May 2015
Premiere: AIDAbella docks for the first time at new Hamburg Cruise Terminal
The crew and guests aboard the AIDAbella enjoyed a premiere of a very special kind on Saturday, May 23, 2015, in Hamburg. At around 7:00 a.m. AIDAbella was the first cruise ship to dock at the newly built Cruise Center Steinwerder. This state-of-the-art complex at Kronprinzkai ... [more]
04. May 2015
AIDAdiva: New features following stay at Blohm & Voss shipyard
After its scheduled visit to the shipyard from April 21 to May 4, 2015 at the Blohm & Voss shipyard in Hamburg, AIDAdiva now offers even more attractive amenities on board.Alongside routine classification and maintenance work, the AIDAdiva is now already the fourth ship in ... [more]
10. April 2015
AIDAprima – New flagship receives its radiant smile
At the Mitsubishi shipyard in Nagasaki, Japan, the new flagship of AIDA Cruises is now receiving its beaming smile. At the end of March, preparatory work began on the 300 m long white hull of AIDAprima to apply the painting to the bow that is typical for AIDA: kissing lips, ... [more]