“Build-A-Bear Workshop” now on AIDA cruises
The companies AIDA Cruises and Bärenmacher GmbH now ensure soft and cuddly holiday memories with an exclusive cooperation arrangement: as from now, teddy bear fans can create their own AIDA bears on all AIDA ships using the Build-A-Bear Workshop model set.
The AIDA teddy bears are available in the AIDA Shop for €24.95. Young seafarers can also make their own special bear in the Kids Club under the guidance of the AIDA Kids Crew, filling the bear with cotton wool padding as they wish. The children then make wishes and give their new best friend a heart to bring him or her to life. At the end, each child is given a birth certificate for his or her personal teddy bear.
Several different outfits can be chosen for the teddy bear, with the captain’s uniform licensed specially for AIDA proving to be particularly popular.
The cuddly AIDA Clubbies - Dodo, Alwine, Itzi and Achwasachwas (OhWhatOhWhat) - also come from Build-A-Bear Workshop and can likewise be purchased on all AIDA ships.
Rostock, January 29, 2013
AIDA Cruises: Dr. Gerlinde Leichtfried is new Senior Vice President Marketing & E-Commerce
Dr. Gerlinde Leichtfried (39) has been reinforcing the AIDA Cruises leadership team as of January 1, 2016 in her new role as Senior Vice President Marketing & E-Commerce. In this position the native Austrian will be responsible for all brand and product communication, ... [more]
Devin Miles, Sandra Rauch & Malte Brekenfeld live an Bord erleben
2016 stehen beim Kreuzfahrtunternehmen AIDA Cruises zahlreiche spannende Themenreisen mit international anerkannten Künstlern wie Devin Miles, Sandra Rauch und Malte Brekenfeld auf dem Programm.Der zeitgenössische Künstler Devin Miles beschäftigt sich mit den Ikonen der Film- ... [more]
Costa Group is the first cruise company to start trialing humanoid robots
The Costa Group signed an exclusive agreement, worth more than a million euros, with the French company ALDEBARAN, a subsidiary of the SoftBank Group, for the use of "Pepper" robots. Pepper is the world’s first robot that reads main human emotions. He is ideally suited ... [more]