Main content
AIDA Cruises: Michael Ungerer and Dr. Monika Griefahn receive 2014 B.A.U.M. Environmental Award
Rostock, 30. September 2014
On Monday, September 29, 2014, AIDA President Michael Ungerer and Dr. Monika Griefahn, Chief Sustainability Officer for AIDA Cruises, received the renowned B.A.U.M. Environmental Award in the category “large companies.” The ceremony took place in Hamburg as part of the annual conference for the 30th anniversary of B.A.U.M. e.V.
B.A.U.M. co-founder and chairman, Prof. Dr. Maximilian Gege, remarks, “With our award, we honor those who master the balancing act between economy and ecology. Thanks to their commitment, they create an even stronger bridge between the environment and business, sustainably interlinking the two. While we first and foremost recognize the individuals behind these efforts, we simultaneously honor the institutions in which they take influence.”
“What counts for me personally: Environmental protection and business success are not a contradiction. On the contrary! Intact nature and clean oceans are part of a perfect vacation experience. That’s the basis of our business and the focus of our commitment”, says Michael Ungerer on the occasion of the award ceremony. “We are pleased to receive the B.A.U.M. Environmental Award and view it as a further incentive.”
As Chief Sustainability Officer, Dr. Monika Griefahn has taken on principal responsibility for successful implementation of the sustainability strategy at AIDA Cruises since 2012. The co-founder of Greenpeace Germany and former Environment Minister for the state of Lower Saxony has supported sustainability and harmony between people and nature for over 30 years. “Receiving the B.A.U.M. Environmental Award is a great pleasure for me. It is recognition and, at the same time, motivation to continue with the same energy and passion”, says Dr. Monika Griefahn.
Further award winners included Jane Goodall, ECE Projektmanagement (subsidiary of the Otto Group), Miele & Cie. KG, Tchibo GmbH, Faber-Castell Aktiengesellschaft and Söhne Mannheims.
As a cruise line and tour operator, AIDA Cruises operates and markets one of the most modern and environmentally friendly fleets in the world with 10 state-of-the-art cruise ships. The ships are operated in compliance with the highest international quality, environmental, and safety standards. By 2016, the AIDA fleet – one of the most modern cruise fleets in the world – will grow to twelve ships. Since 2007, the company has annually published its sustainability report, which complies with the international GRI standard. More information can be found at www.aida.de/aidacares.
27. April 2016
AIDAprima: Maiden call at Southampton
On the morning of April 27, 2016, AIDAprima, the new flagship of AIDA Cruises, docked in Britain’s Southampton port for the first time as part of a four-day short cruise.From May 3, 2016 onwards, AIDAprima will always be visiting Southampton on Mondays. This British port is one ... [more]
21. April 2016
Her first call at port: AIDAprima says hello to Hamburg
On the morning of April 21, 2016, AIDAprima, the new flagship of AIDA Cruises, entered the Port of Hamburg. At around 8 am, the 300-meter-long ship docked for the first time at the Cruise Center Hafencity West. The plaque to commemorate this first call at port was presented to ... [more]
14. March 2016
AIDA Cruises takes delivery of new flagship AIDAprima
On March 14, 2016, AIDA Cruises took delivery of its first newbuild of a new ship generation from Mitsubishi Heavy Industries Ltd. (MHI) in Nagasaki during a formal ceremony. In the presence of Michael Thamm, CEO of the Costa Group, and Felix Eichhorn, President AIDA Cruises, ... [more]