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AIDA supports democracy initiative "WE. Success needs diversity"

Rostock, 03. June 2016

In 2016, the cruise line AIDA Cruises once again offers its support to the democracy initiative “WIR. Erfolg braucht Vielfalt” (“WE. Success needs diversity”) by the state of Mecklenburg-Western Pomerania with a donation of 5,000 euros. With this, AIDA Cruises takes a stand against right-wing extremism.
On June 2, 2016, Sylvia Bretschneider, President of the Mecklenburg-Western Pomerania State Parliament, and Martin Scriba, the initiator of the initiative, presented AIDA Cruises with a symbolic share in democracy.

“Cultural diversity is an essential part of our corporate culture,” said Hansjörg Kunze, Vice President Communication & Sustainability at AIDA Cruises. “AIDA Cruises currently employs personnel from more than 40 nations. Open-mindedness, respect and teamwork among people from different countries of the world are values that are firmly anchored in our company and that our employees bring to life. For us it goes without saying that we are committed to social diversity.”

Cultural diversity is not only an important cornerstone of a democratic and livable society, but it is also essential for the economic growth of the region. AIDA Cruises, a successful multinational corporation and the largest employer in the region, offers its support to the "WE" initiative’s commitment for an open-minded and democratic Mecklenburg-Western Pomerania.

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13. May 2016

Premiere in the port of Hamburg: AIDAprima and AIDAsol to be supplied with clean electricity from LNG in Hamburg on May 14

The port of Hamburg will be celebrating a premiere relating to LNG supply this Saturday. On May 14, AIDAprima and AIDAsol will be the first two AIDA ships to be simultaneously supplied with and/or powered with energy produced from LNG (liquefied natural gas) while berthed in the ... [more]

08. May 2016

AIDAprima successfully christened

1.6 million visitors of the 827th HAMBURG PORT ANNIVERSARY experienced one of the most spectacular christening events in cruise history. Several millions of people watched the festivities at the harbor, on television, online, and on Facebook when the young actress Emma Schweiger ... [more]

08. May 2016

Successful AIDAprima christening

The big moment finally came in the evening of May 7, 2016, at 10:15 pm: AIDAprima was christened by the young actress Emma Schweiger. An impressive music and light show followed by brilliant fireworks turned the night sky over the Port of Hamburg’s festival promenade into a ... [more]