Main content
AIDA: Number of Facebook Fans reaches Half a Million
Rostock, 29. May 2013
On May 29, 2013, AIDA Cruises welcomed the 500,000th fan on the AIDA Facebook page. With this figure the cruise line is on the top rung in the German tourism industry. AIDA started its presence in the social network Facebook in July 2009. Since then, its fan base has continuously grown.
To celebrate the half-million mark, AIDA started many initiatives involving its social networks. Cakes will be offered on all ten AIDA ships. Crew members are sending video messages from the ships to the AIDA fan community, and the company is offering attractive competitions. In addition to Facebook, AIDA also uses Google+, Twitter, YouTube, Pinterest, and the company’s own online community AIDA Weblounge at www.aida-weblounge.de to actively communicate with its guests and fans.
“Direct contact with our fans is important to us. We are there for them 365 days a year to answer their questions. The fact that we have 500,000 ‘Likes’ shows that our guests like to use this service,” says the Director of E-Commerce Carsten Fetzer.
The Facebook fan page not only offers a lot of information for cruisers and a practical cruise search function, but also the opportunity for an exchange. You can find more information at www.aida.de/aidacommunity.
28. June 2013
AIDA Cruises hosts ship tours in Warnemünde and Hamburg
For all cruise fans and those curious about cruises, AIDA provides an opportunity to see the AIDA ships up close and personal on selected dates this summer while they are in Rostock-Warnemünde and Hamburg.
The first cruise experience can be had on July 13, 2013, in ... [more]
30. May 2013
Two-star chef delights guests on AIDAluna
The AIDA gourmet crew is taking a culinary journey through the Caribbean Islands from February 23, 2014 to March 9, 2014. Two-star chef Peter Knogl, AIDA head chef Günther Kroack, and award-winning sommelier Gunnar Tietz are leading the way. This savory journey includes a ... [more]
23. May 2013
Joint commission model for AIDA and Costa in Germany
The new, joint commission model for AIDA Cruises and Costa Cruises for fiscal year 2014/2015 was unveiled on May 22, 2013, as part of a Costa Cruises incentive trip for the top salespeople in 2012. One hundred of the top sales partners were introduced to the details of the new ... [more]