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AIDA Cruises receives renowned Green Cruising Award 2018 for “Green-Cruising” Project
Rostock, 28. September 2018
In the context of the 32rd two-day long Stuttgart Controlling and Management Forum, the Green-Controlling-Award 2018 was granted by the Péter-Horváth foundation on September 19, 2018. This year’s awardee is AIDA Cruises with its “Green Cruising” Project. Senior Vice President & CFO AIDA Cruises and CIO Costa Group Dr. Ali Arnaout accepted the price. He convincingly illustrated the innovative approaches of AIDA Cruises to present the “Green Cruising” strategy as a fundamental part of AIDA’s corporate planning and controlling.“Ecology and economy are no contradiction for AIDA Cruises.”, said Arnaout. “Due to the long-standing strategic importance of sustainability ‘Green Controlling’ is an integrative component of corporate planning and controlling at AIDA Cruises. Anchoring the goals of Green-Cruising at all stages of planning within reason of the strategic and economic corporate planning and continuously picturing the ecologic and economic goals in the operational regulation is innovative.”The Green Controlling Award is donated by the Péter-Horváth Foundation. To encourage controlling to work with the “green challenge”, every year, in cooperation with the International Controlling Association (ICV), the most innovative and effective “green” resolution for design and control of ecologic strategies, programs, projects and procedures in corporations and public institutions are awarded.Previous awardees are i.e. the Deutsche Post DHL, Deutsche Telekom AG, PORSCHE AG, Robert Bosch GmbH, Hansgrohe SE and STABILO International GmbH.Rostock, September 28, 2018
12. September 2013
AIDA Night of the Proms 2013
The top stars for the AIDA Night of the Proms 2013 have now been confirmed: Morten Harket of A-ha, Amy Macdonald, The Baseballs, and John Miles will go live on stage this year with a symphony orchestra of 75 musicians. Mark King, the frontman and bassist of Level 42, is also on ... [more]
11. September 2013
AIDA Recognized for Environmentally Friendly Fleet Management with the Green Fleet Award
On September 11 at the IAA in Frankfurt, AIDA Cruises was given the Green Fleet Award 2013 in recognition of its environmentally friendly fleet management. The prize is awarded each year by TÜV Süd and honors the most innovative and economical ideas for more environmental ... [more]
03. September 2013
The AIDA Feeling: New AIDA Cruises Marketing Campaign Creates Appetite for Cruises
The cruise company AIDA Cruises is heading into the fall by launching a new marketing campaign.One of the campaign’s key components is an enhanced logo. In future AIDA will focus on its two trademark symbols: the red puckered lips on the ship's bow and the four bright letters ... [more]