AIDA New Year’s Raffle: 100,000 euros for SOS Children’s Village
AIDA Cruises is supporting the children’s aid organization “SOS-Kinderdorf e.V.” with a donation of 100,000 euros. This sum was raised by the New Year’s Raffle that is traditionally held on board the ships of the AIDA fleet on December 31. This year the donation will again benefit the SOS Children’s Village in Iloilo in the Philippines and SOS projects in Germany. AIDA Cruises gave away a total of 20 cruises and numerous high quality non-cash prizes to the raffle winners.
Apart from Germany – where AIDA Cruises has its headquarters and the majority of AIDA guests are at home – the cruise company also has particularly close ties with the Philippines. Around one third of the AIDA crew comes from that country. Since 2014, after typhoon Haiyan had devastated the Philippines, AIDA Cruises has been lending its support for the construction and fit-out of the SOS Youth Center and SOS Social Center in Iloilo. This facility provides children and adolescents living in precarious conditions with access to schooling and subsequent vocational training.
In Germany too, SOS-Kinderdorf e.V. provides disadvantaged, orphaned or abandoned children and adolescents with a loving home. The children’s aid organization is furthermore a port of call for unaccompanied minors who are refugees in Germany, and it supports children and families who have fled here from war in their own countries.
“We are delighted with our guests’ unfailing willingness to join AIDA in taking responsibility for the weakest in our society, year in year out. We would like our support to give new hope to children who have not been lucky enough to grow up unburdened, and smooth their path to a better future,” says Dr. Monika Griefahn, Chief Sustainability Officer with AIDA Cruises.
Supporting charitable projects is an important part of the AIDA corporate culture and a matter close to the company’s heart. As a long-standing partner, AIDA promotes numerous social and cultural institutions and maritime organizations. It is also a sports sponsor and since 2002 has been the main sponsor of the Festspiele Mecklenburg-Vorpommern, one of Germany’s biggest festivals of classical music.
More information about AIDA Cruise’s environmental and social activities is available at www.aida.de/aidacares.
New AIDA Smart TV App
As the first cruise line in Germany, AIDA Cruises will be releasing an app for Smart TVs. Starting on January 17, 2014, this can be downloaded for free in the Samsung App Store.
After the rapid proliferation of smartphones, Smart TV is the next digital trend in Germany. Carsten ... [more]
AIDA Cruises: Record Donations for Aid to the Philippines
After the typhoon Haiyan caused severe destruction in the Philippines in November of 2013, guests and crew members of AIDA Cruises responded with tremendous generosity. With the initiative “AIDA Help for the Philippines” and the annual New Year’s raffle on board the AIDA fleet, ... [more]
Perfect Meat Academy on AIDAmar
AIDAmar is taking a culinary journey from Palma de Majorca to Hamburg May 2 - May 17, 2014. This gourmet cruise is an absolute delight for anyone who can't resist grilled steaks, loves good wine, and enjoys dabbling in the culinary arts themselves.Exclusive meat expert Stephan ... [more]