Pressekontakt
Hansjörg Kunze
Vice President Communication & Sustainability
E-Mail: presse@aida.de
Main content
New AIDA Smart TV App
Love of travel on TV
Rostock, 17. January 2014
As the first cruise line in Germany, AIDA Cruises will be releasing an app for Smart TVs. Starting on January 17, 2014, this can be downloaded for free in the Samsung App Store.
After the rapid proliferation of smartphones, Smart TV is the next digital trend in Germany. Carsten Fetzer, Director of E-Commerce, says, “I believe that the use of Smart TVs will increase even further. This will allow us to give a continuously rising number of Smart TV users the opportunity to get to know AIDA cruises and to get inspired for their next vacations.”
In addition to a variety of information on AIDA cruises, the AIDA Smart TV App also offers an extensive media library with several videos on the ships and destinations. And formats like “AIDA Voyage TV” can stir a love of travel in viewers as they sit in their living rooms. More information can be found at www.aida.de/smarttv.
12. September 2013
AIDA Night of the Proms 2013
The top stars for the AIDA Night of the Proms 2013 have now been confirmed: Morten Harket of A-ha, Amy Macdonald, The Baseballs, and John Miles will go live on stage this year with a symphony orchestra of 75 musicians. Mark King, the frontman and bassist of Level 42, is also on ... [more]
11. September 2013
AIDA Recognized for Environmentally Friendly Fleet Management with the Green Fleet Award
On September 11 at the IAA in Frankfurt, AIDA Cruises was given the Green Fleet Award 2013 in recognition of its environmentally friendly fleet management. The prize is awarded each year by TÜV Süd and honors the most innovative and economical ideas for more environmental ... [more]
03. September 2013
The AIDA Feeling: New AIDA Cruises Marketing Campaign Creates Appetite for Cruises
The cruise company AIDA Cruises is heading into the fall by launching a new marketing campaign.One of the campaign’s key components is an enhanced logo. In future AIDA will focus on its two trademark symbols: the red puckered lips on the ship's bow and the four bright letters ... [more]
29. August 2013
AIDA Cruises invests 100 million euros into protecting the environment
AIDA Cruises is once again setting environmental protection standards with its upcoming generation of ships that will be put into service in 2015 and 2016. The new ships will feature a comprehensive filter system to reduce emissions.
AIDA President Michael Ungerer: "With ... [more]