Main content

AIDA Cruises supports Hanse-Tour-Sonnenschein e.V. to benefit children with cancer or other chronic illnesses

Rostock, 10. August 2015

AIDA Cruises has supported the Hanse-Tour-Sonnenschein charity bike ride 2015 as a long-standing partner. From August 6-9th, 275 cyclists took to the road to raise money for children's cancer research on the 650-kilometer stretch from Havelberg to Rostock. The donations are to go toward developing new treatment concepts and improving the nursing and psychosocial care of children with cancer. Participants in the Hanse-Tour-Sonnenschein 2015 raised EUR 130,000. This year's funds will be donated to the «Mike Möwenherz» palliative team and the Björn-Schulz Foundation in Berlin.

AIDA Cruises provided a one-week AIDA cruise to the Canary Islands including flight and a bicycle and other prizes for the drawing that was held as part of the charity bike ride.

"Supporting this volunteer-run project is near and dear to us here at AIDA. It is our hope that by participating we will raise awareness for this project and thereby help continue to support the research so that the lives of seriously ill children and their parents can be made a little bit easier," Dr. Monika Griefahn, Chief Sustainability Officer at AIDA Cruises.

Supporting charitable projects is an important part of the corporate culture at AIDA Cruises. The company has been a long-time supporter of numerous social or cultural institutions and organizations. AIDA Cruises has been making annual donations to SOS Kinderdorf e.V. for 10 years, has taken over sports sponsorships, and since 2002, has been one of the main sponsors of the "Festspiele Mecklenburg-Vorpommern," one of the largest classical music festivals in Germany.

All information about the environmental and social engagement of AIDA Cruises is available in the AIDA cares annual sustainability report at www.aida.de/aidacares.

12. September 2013

AIDA Night of the Proms 2013

The top stars for the AIDA Night of the Proms 2013 have now been confirmed: Morten Harket of A-ha, Amy Macdonald, The Baseballs, and John Miles will go live on stage this year with a symphony orchestra of 75 musicians. Mark King, the frontman and bassist of Level 42, is also on ... [more]

11. September 2013
AIDA mit Green Fleet Award ausgezeichnet

AIDA Recognized for Environmentally Friendly Fleet Management with the Green Fleet Award

On September 11 at the IAA in Frankfurt, AIDA Cruises was given the Green Fleet Award 2013 in recognition of its environmentally friendly fleet management. The prize is awarded each year by TÜV Süd and honors the most innovative and economical ideas for more environmental ... [more]

03. September 2013

The AIDA Feeling: New AIDA Cruises Marketing Campaign Creates Appetite for Cruises

The cruise company AIDA Cruises is heading into the fall by launching a new marketing campaign.One of the campaign’s key components is an enhanced logo. In future AIDA will focus on its two trademark symbols: the red puckered lips on the ship's bow and the four bright letters ... [more]

29. August 2013

AIDA Cruises invests 100 million euros into protecting the environment

AIDA Cruises is once again setting environmental protection standards with its upcoming generation of ships that will be put into service in 2015 and 2016. The new ships will feature a comprehensive filter system to reduce emissions.

AIDA President Michael Ungerer: "With ... [more]

Pressekontakt

 

Hansjörg Kunze
Vice President Communication & Sustainability

E-Mail: presse@aida.de