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AIDA: Number of Facebook Fans reaches Half a Million

Rostock, 29. May 2013

On May 29, 2013, AIDA Cruises welcomed the 500,000th fan on the AIDA Facebook page. With this figure the cruise line is on the top rung in the German tourism industry. AIDA started its presence in the social network Facebook in July 2009. Since then, its fan base has continuously grown.

To celebrate the half-million mark, AIDA started many initiatives involving its social networks. Cakes will be offered on all ten AIDA ships. Crew members are sending video messages from the ships to the AIDA fan community, and the company is offering attractive competitions. In addition to Facebook, AIDA also uses Google+, Twitter, YouTube, Pinterest, and the company’s own online community AIDA Weblounge at www.aida-weblounge.de to actively communicate with its guests and fans.

“Direct contact with our fans is important to us. We are there for them 365 days a year to answer their questions. The fact that we have 500,000 ‘Likes’ shows that our guests like to use this service,” says the Director of E-Commerce Carsten Fetzer.

The Facebook fan page not only offers a lot of information for cruisers and a practical cruise search function, but also the opportunity for an exchange. You can find more information at www.aida.de/aidacommunity.

23. October 2013

AIDAprima: Start of Bookings for the New Flag Ship

Today the cruise line AIDA Cruises opens booking for AIDAprima. The new flag ship will come into service in March of 2015 and after a world tour from Japan to Hamburg, the ship will offer trips to the great metropolises from the Hanseatic city year round.AIDA club members have ... [more]

21. October 2013

After modernization, AIDAcara embarked on a voyage to South America

From October 7 to October 19, 2013, AIDAcara, the parent ship of the AIDA fleet, was modernized at the Lloyd Werft in Bremerhaven for a total of around 10 Million Euros. The completely redesigned Calypso restaurant is just one of the highlights. Teens and fans of edutainment ... [more]

08. October 2013

AIDAprima: The New Flag Ship of German cruise industry

The new flag ship of AIDA Cruises will be christened in 2015 with the name AIDAprima. AIDA Cruises is the first cruise line to have a ship setting sail from a German port all year round. Starting on June 20, 2015, Hamburg will be the departure and arrival point for AIDAprima on ... [more]

27. September 2013

AIDA Cruises is Looking Forward to the Construction of a New Terminal in Barcelona

On September 27, 2013, the Port of Barcelona and the Carnival Corporation & plc signed a contract for the construction of a new cruise ship terminal. Carnival Corporation & plc, which is the global leader in the cruise industry and also the parent company of AIDA ... [more]

Pressekontakt

 

Hansjörg Kunze
Vice President Communication & Sustainability

E-Mail: presse@aida.de