Pressekontakt
Hansjörg Kunze
Vice President Communication & Sustainability
E-Mail: presse@aida.de
Main content
Brandwatch Report: AIDA Cruises is Top in Social Media
Rostock, 30. July 2015
AIDA Cruises is one of the most successful travel companies in the social web according to findings of a report by social media monitoring provider Brandwatch. Brandwatch analyzed the activities of the ten largest German travel companies and the ten most popular online travel companies for 10 weeks.
At 946,200 likes, the cruise line has by far the most Facebook fans of the large travel companies. Particularly noteworthy is that AIDA's percentage of online communications in social media is 57 percent. This means that of all communications about the large travel companies, more than half of the users are talking about and with AIDA.
Apart from Facebook, AIDA also uses Google+, Twitter, YouTube, Pinterest, Instagram and the company's own online community AIDA Weblounge at www.aida-weblounge.de to actively communicate with guests and fans. AIDA Weblounge also provides new customers interactive access to AIDA, and they can, for example, explore the ship before the voyage with the help of videos and photos, learn about onboard offers, and exchange information with each other. The AIDA Social Media Newsroom at www.aida.de provides a compilation of information from all AIDA social media channels.
Rostock, July 30, 2015
The entire report is available at brnw.ch/1D8HvR5.
31. July 2014
AIDA starts new route from Dubai
Starting in November 2014, AIDAaura will set sail on a new 14-day Orient-India route. The voyage combines Oriental cities and millennia-old history, sheikdoms, and kingdoms with the exotic flair and vibrant color of India.What’s special: Long stops at the ports offer guests ... [more]
24. July 2014
AIDA Cruises celebrates Hamburg Cruise Days 2014
AIDA Cruises is premium partner of the 4th Hamburg Cruise Days taking place from August 1-3 in Germany’s cruise metropolis. With AIDAstella and AIDAluna, Hamburg will host two ships of the AIDA fleet. On Saturday morning, around 6 a.m., AIDAstella will enter Hamburg Port, pass ... [more]
17. July 2014
New features in MyAIDA: Vacation enjoyment starts even before the trip
MyAIDA is a personal travel guide before, during, and after the cruise. New features and benefits keep making the online portal service more attractive.
Online planning on MyAIDA is also possible as soon as the AIDA cruise is booked. Guests can use the portal to completely ... [more]
11. July 2014
Press statement on Ashdod (Israel)
For the rest of the season (up to October 2014), the cruise line AIDA Cruises has decided to discontinue stops at any ports in Israel. “We have taken immediate action and decided to not stop at any Israel ports in this season,” says Hansjörg Kunze, Vice President Communication ... [more]