Pressekontakt
Hansjörg Kunze
Vice President Communication & Sustainability
E-Mail: presse@aida.de
Main content
AIDA: Number of Facebook Fans reaches Half a Million
Rostock, 29. May 2013
On May 29, 2013, AIDA Cruises welcomed the 500,000th fan on the AIDA Facebook page. With this figure the cruise line is on the top rung in the German tourism industry. AIDA started its presence in the social network Facebook in July 2009. Since then, its fan base has continuously grown.
To celebrate the half-million mark, AIDA started many initiatives involving its social networks. Cakes will be offered on all ten AIDA ships. Crew members are sending video messages from the ships to the AIDA fan community, and the company is offering attractive competitions. In addition to Facebook, AIDA also uses Google+, Twitter, YouTube, Pinterest, and the company’s own online community AIDA Weblounge at www.aida-weblounge.de to actively communicate with its guests and fans.
“Direct contact with our fans is important to us. We are there for them 365 days a year to answer their questions. The fact that we have 500,000 ‘Likes’ shows that our guests like to use this service,” says the Director of E-Commerce Carsten Fetzer.
The Facebook fan page not only offers a lot of information for cruisers and a practical cruise search function, but also the opportunity for an exchange. You can find more information at www.aida.de/aidacommunity.
24. November 2015
Premiere in Abu Dhabi: AIDAstella docks at the new Cruise Terminal for the first time
On Monday, November 30, 2015, the guests and crew of AIDAstella experienced a very special premiere in Abu Dhabi, the capital of the United Arab Emirates. At around 8 p.m. local time, AIDAstella became the first cruise ship of the Costa Group to dock at the newly constructed ... [more]
05. November 2015
Starting spring 2017 AIDAbella will be the first German cruise ship departing from Shanghai all year round
With AIDAbella, AIDA Cruises, Germany’s leading cruise company, will be stationing a ship in China all year round for the first time, offering cruises from Shanghai on the Chinese market. "AIDA would not be so successful today if we had not constantly ventured into new ... [more]
20. October 2015
AIDA Cruises is Service Champion 2015
The cruise line AIDA Cruises has been awarded the Golden Seal for best service quality. As the winner in the “Cruises” category, AIDA earned the highest score for best experienced customer service. In the total scoring of all 1,989 companies from 232 sectors AIDA also secured a ... [more]
15. October 2015
AIDA Cruises wins first place in the cruise industry once again and is awarded the German Fairness Prize 2015
The cruise line AIDA Cruises has won the German Fairness Prize 2015. In collaboration with n-tv, the German Institute for Service Quality conducted an extensive consumer survey and gathered around 45,000 customer rankings for more than 400 companies. AIDA won first place and is ... [more]