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AIDA: Number of Facebook Fans reaches Half a Million

Rostock, 29. May 2013

On May 29, 2013, AIDA Cruises welcomed the 500,000th fan on the AIDA Facebook page. With this figure the cruise line is on the top rung in the German tourism industry. AIDA started its presence in the social network Facebook in July 2009. Since then, its fan base has continuously grown.

To celebrate the half-million mark, AIDA started many initiatives involving its social networks. Cakes will be offered on all ten AIDA ships. Crew members are sending video messages from the ships to the AIDA fan community, and the company is offering attractive competitions. In addition to Facebook, AIDA also uses Google+, Twitter, YouTube, Pinterest, and the company’s own online community AIDA Weblounge at www.aida-weblounge.de to actively communicate with its guests and fans.

“Direct contact with our fans is important to us. We are there for them 365 days a year to answer their questions. The fact that we have 500,000 ‘Likes’ shows that our guests like to use this service,” says the Director of E-Commerce Carsten Fetzer.

The Facebook fan page not only offers a lot of information for cruisers and a practical cruise search function, but also the opportunity for an exchange. You can find more information at www.aida.de/aidacommunity.

11. February 2020

A school for Madagascar: On its 10th anniversary, AIDAblu donates 85,000 euros

On February 9, 2020, AIDAblu celebrated its 10th anniversary. Rather than cake and gifts, AIDAblu’s two captains, Peter Schade and Tönnies Kohrs, and their crew had a heartfelt wish: “With each visit, Madagascar has become more and more special to us.” The idea to collect ... [more]

08. February 2020

AIDA sets sail for Hamburg

AIDA Cruises is sending a total of eight ships to the Elbe during the 2020 cruise season. These ships will dock in the Hanseatic City 97 times. AIDAcara is kicking off the nine-month AIDA season at the metropolis on the water with its arrival on February 8, 2020. Along with ... [more]

07. February 2020

Twelve schools in just one year: AIDA Cruise & Help launches further construction projects

The traditional Christmas and New Year’s Eve raffle on board all AIDA ships was another great success last year. With an amazing total donation sum of 160,000 euros, AIDA guests and the crew contributed to new school construction projects initiated by AIDA Cruise & Help. ... [more]

30. January 2020

Extra Time for AIDAs "All Inclusive Summer"

From 30 January 2020, AIDA Cruises will be offering the new AIDA PREMIUM ALL INCLUSIVE tariff. This allows guests to enjoy a maximum on holiday freedom at a special price and with optimum cost control.The tariff is valid for many AIDA summer cruises starting from a length of 7 ... [more]

Pressekontakt

 

Hansjörg Kunze
Vice President Communication & Sustainability

E-Mail: presse@aida.de